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  • Give into your impulse with CUPRA’s turbocharged EOFY offers

    10/05/2024
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    Give into your impulse with CUPRA’s turbocharged EOFY offers
    The challenger brand from Barcelona, CUPRA, is doubling down on its electrifying Australian growth story with new End of Financial Year (EOFY) offers across its entire range. From 1 May, 2024 through 30 June, 2024* customers can claim: Read More >>

  • CUPRA's Born arrives in Australia already a best seller

    8/05/2023
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    CUPRA's Born arrives in Australia already a best seller
    Response to the initial allocation of 400 Borns made available for sale online before Christmas was such that a total 600 and then 700 were allocated by the factory.
    Of those some 500 have sold and ordering is now unrestricted. Born - a large, rear-wheel-drive hatchback – is not only the first the first relatively affordable BEV of its type to reach Australia, it has the longest range for the most attainable price: up to 511km* between recharging for $59,990 plus on-road costs.     Read More >>

  • Born ready: CUPRA Australia secures more of its breakthrough BEV

    13/02/2023
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    Born ready: CUPRA Australia secures more of its breakthrough BEV
    Sydney 13-02-2023 – With almost all of its initial allocation of 400 Born battery electric vehicles sold, CUPRA has secured a further 200 cars for Australian customers to pre-order. Some 35 Borns remain from the first allotment of 400 that went on sale in late December.
    Deliveries of CUPRA's halo car begin in April.
    On Friday, CUPRA's factory signalled that an additional 200 Borns have been made available. These can be ordered online for delivery from later in 2023.     Read More >>

  • PHEV, BEV or ICE? CUPRA aligns pricing of Leon and Born flagship hot hatchbacks for $59,990 plus on-road costs

    24/01/2023
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    PHEV, BEV or ICE? CUPRA aligns pricing of Leon and Born flagship hot hatchbacks for $59,990 plus on-road costs
    CUPRA has negotiated even more competitive pricing for its Leon hot hatchback range effective immediately, as it more aggressively pursues sales volume at a time when competitors are departing the segment.
    The flagship Leon VZx will now deliver its acclaimed 221kW 2.0-litre turbo performance with a $1,500 reduction, priced from $59,990 plus on-road costs or a national $63,990 drive-away.     Read More >>

  • CUPRA Born records hundreds of orders within weeks of on-sale, taking brand tally beyond 2,000

    19/01/2023
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    CUPRA Born records hundreds of orders within weeks of on-sale, taking brand tally beyond 2,000
    After going on-sale to the Australian public just four weeks ago, the CUPRA Born battery electric vehicle (BEV) is pushing towards 350 orders as the sporty Spanish brand moves beyond 2,000 orders for its range.
    Following the success of the Leon VZe and Formentor VZe plug-in hybrid electric vehicle (PHEV) models, CUPRA's first BEV has quickly seized the imagination of the local public – as plug-ins begin to define the brand's progressive offerings.     Read More >>

  • CUPRA Born arrives with more range than rivals for $59,990 plus on-road costs

    20/12/2022
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    CUPRA Born arrives with more range than rivals for $59,990 plus on-road costs
    The CUPRA Born is now available to order in Australia as a battery electric vehicle (BEV) with the longest range for the most attainable price: up to 511km* between recharging for $59,990 plus on-road costs.
    For its first BEV, this European brand has achieved an electric range and pricetag that both start with a '5' – the Born being the only BEV able to claim this feat.     Read More >>

  • Born to be wild – CUPRA rear-drive electric hot hatchback Australian specifications announced

    31/10/2022
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    Born to be wild – CUPRA rear-drive electric hot hatchback Australian specifications announced
    Unconventional challenger brand CUPRA confirms its first battery electric vehicle, the Born rear-wheel drive hot hatchback, will boast a 511km range* for Australia – with class leading pricing to be announced.
    The hotly anticipated next CUPRA has accumulated significant interest in Australia, with the second highest number of registered enquiries behind only the Formentor plug-in hybrid electric vehicle (PHEV) and performance SUV range.     Read More >>

  • A star is BORN - Australian production of CUPRA's battery electric car starts in November; on sale early 2023

    19/04/2022
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    A star is BORN - Australian production of CUPRA's battery electric car starts in November; on sale early 2023
    CUPRA's revolutionary Born battery electric vehicle will soon be on its way to Australia, the brand's CEO and President Wayne Griffiths confirmed today.
    "Last year in Munich I expressed my determination to get the CUPRA Born to Australia as soon as possible," Mr Griffiths said.     Read More >>
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